Parle began manufacturing biscuits in 1939, with a license to supply their biscuits only to the British Army. In 1947, when India became independent, the company launched an ad campaign showcasing its Glucose biscuits as an Indian alternative to the British biscuits. [7] The Parle brand became well known in India following the success of products such as the Parle-G biscuits. Much later, in 1977, the Morarji Desai government expelled Coca-Cola from India. The family saw an opportunity here and opened their own cold drinks business, which flourished because there was no competition. It minted money from selling cold beverages like Gold Spot, Thums Up and Frooti, all of which became household names. Parle-G is a brand of biscuits manufactured by Parle Products. Parle wholesales a variety of food products. When was Parle G biscuit established? All three companies continue to use the family trademark name "Parle". The original Parle group was amicably segregated into three non-competing businesses. A dispute over the use of "Parle" brand arose when Parle Agro diversified into the confectionery business, thus becoming a competitor to Parle Products. In February 2008, Parle Products sued Parle Agro for using the brand Parle for competing confectionery products. Later, Parle Agro launched its confectionery products under a new design which did not include the Parle brand name. [10] In 2009, the Bombay High Court ruled that Parle Agro can sell its confectionery brands under the brand name "Parle" or "Parle Confi" on condition that it clearly specifies that its products belong to a separate company which has no relationship with Parle Products. [11] Infrastructure [ edit ]

The worldwide success of Parle-G". The Michigan Daily. 2021-11-16. Archived from the original on 2022-10-23 . Retrieved 2022-05-31. Parle-G is at the top of all biscuit brands in India. Its affordability makes it the most widely-eaten biscuit. It became the very first indigenous biscuit brand to cross the 5000 crore mark. Parle-G has also become the number one FMCG brand in India. It is one of the trustworthy brands. It has been awarded for its regular and consistent quality. In 1976 the biscuits Parle-Glucose won the award world selection at Geneva.Parle-G world's No 1 selling biscuit: Nielsen". Economic Times. 3 March 2011. Archived from the original on 14 July 2012 . Retrieved 12 October 2011. Parle bakes a biscuit formula for TN, Kerala". Economic Times. 29 January 2003 . Retrieved 12 February 2012.

Your Green Oranges Online store is your one-stop shop that sells fresh, frozen, and high quality fish. We are dedicated to providing our customers with the best possible experience and service. We offer a wide variety of fish, from common to exotic, and we are always happy to help you find the perfect fish for your needs. Fresh produce, Indian spices, and Halal certified meat, exotic fishes – we have it all! Green Oranges Online is your one-stop shop for all your grocery needs! Why not shop with us today and enjoy the convenience of online Indian Grocery shopping? Who invented Parle-G: Parle-G was first launched in 1939 by the Parle Company, which was founded by the Chauhan family in 1939. The company was started by Prakash Chauhan and his brothers, and it was the first biscuit manufacturing company in India. The Chauhan family is still involved in the business and has been instrumental in the success of Parle-G. According to a Nielsen survey, Parle-G was the first Indian FMCG (Fast-Moving Consumer Goods) brand to cross the Rs 5,000 crore mark in retail sales. Also, did you know that the brand has a huge market of consumers in China? Parle-G sells more than all the other biscuit brands in China. Not just that, but the survey also claims that 4551 Parle-G biscuits are being consumed at any given second in India.

Shephali Bhatt (October 30, 2013). "The Chronicles of Parle-G". Economic Times. Archived from the original on December 16, 2018 . Retrieved December 13, 2018.

Parle-G is a brand of biscuits manufactured by Parle Products in India. A 2011 Nielsen survey reported that it is the best-selling brand of biscuits in the world. [1] [2] [3] History [ edit ] Parle-G biscuits were earlier called 'Parle Gluco' Biscuits until the 1980s. The "G" in the name Parle-G originally stood for " Glucose", though a later brand slogan also stated "G for Genius". [5] As of January 2013, Parle-G's strong distribution network covered over 6 million retail stores in India. [9] The Brand Trust Report ranked Parle-G as the 42nd most trusted brand of India in 2014. [10] Dev Chatterjee & Meghna Maiti (15 September 2008). "Chauhan siblings close to settling row over Parle brand". Economic Times . Retrieved 12 October 2011.The wide distribution and availability of the brand ensures that people keep Parle G as their first preference of biscuit over other brands.